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Context
This assessment aims to equip students with the ability to understand, formulate and justify a relevant
research project in response to a business-related problem. This research project has already been
established and planned in Assessments 1 and 3, with subsequent feedback provided.
For this assessment, students are required to deliver a 10-minute presentation of their revised
research proposal that discusses the research problem, research aim and questions/objectives/
hypotheses, gap in knowledge, and a suitable methodology to undertake the proposed research
project. This will be followed by a 5-minute Q&A.
SUPPLEMENTARY ASSESSMENT | |
Subject Code and Title | BRH606BM Business Research for Hoteliers |
Assessment | Defence of research proposal |
Individual/Group | Individual presentation |
Length | 15-minute (10-minute presentation; 5-min Q&A) + slide deck |
Learning Outcomes | This assessment addresses the following subject learning outcomes: a. Analyse the various approaches to business and social research, and the difference between primary and secondary research b. Critically review extant knowledge in a disciplinary area for the identification of researchable problems c. Understand and justify the use of quantitative and qualitative data collection and analysis d. Investigate a range of data collection methods and tools e. Conceptually map the research process, developing a defensible framework for proposed research f. Evaluate the ways management research may be written and disseminated |
Submission | Due by deadline notified by the Academic Services Officer. (Due date will be five (5) business days from the date of notification) |
Weighting | 50% Supplementary Pass/Fail |
Total Marks | Not Applicable. This supplementary assessment will not be awarded a mark but will be graded against the marking rubric or criteria as a Supplementary Pass of 50% or a Fail. |
AssignmentTutorOnline
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Please refer to the task instructions below for details on how to complete this assessment.
Task instructions:
For this assessment, students are required to revise and present the research context, literature
review and methodology sections of their research proposal, taking into account the feedback
received in Assessments 1 and 3. To do this, students will be required to address the following:
• Research context – Describe the research problem with evidence from industry report(s)
and/or academic journal articles. Then, present the research significance to highlight the
importance and value of the research.
• Literature review – Present a conceptual framework OR a summary of the overall literature
reviewed with an explanation of key concepts relevant to the proposed research project.
Then, identify the gap in literature (gap in knowledge) and how your proposed study will
contribute to this gap.
• Research method – Define, explain, and justify the chosen research method. Definitions and
justifications should be supported by academic references. This section will include:
o The research aims and questions/objectives/hypotheses with appropriate scope.
o The research approach to be applied – Specify whether the proposed study will be
designed as an exploratory, explanatory, descriptive, evaluative, or causal research.
o Details of methodology to be applied – For example: qualitative, quantitative or
mixed-methods. Include a justification as to why this method would be appropriate
and aligned with the overall research approach.
o The population of the study, including a discussion on the overall population size.
o The proposed sampling method including where (the sampling frame) and how
(sampling technique) the sample will be obtained, and the estimated sample size.
o The proposed data collection method(s) – For example: focus groups, interviews,
surveys, experiments and/or observation.
• References – A minimum of 12 academic journal articles or textbooks in the referencing style
advised below.
Upon submission of the slide deck, the learning facilitator will reach out to organise a presentation
schedule.
Referencing
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It is essential that you use appropriate APA style for citing and referencing research. Please see more
information on referencing here in the Academic Writing Guide found via the Academic Skills
website.
Submission Instructions
1. To be submitted electronically as a PowerPoint file, according to the due date and time
advised by Academic Services.
2. A minimum of 12 academic sources and additional supporting industry/professional
references where required. Lecture notes are unacceptable as a form of research.
3. All referencing (in-text referencing and reference list) must be in accordance with APA 7th
edition – see Academic Writing Guide on Blackboard.
4. See marking rubric attached at the end of this document. You do not need to attach this
rubric to your submissions.
Academic Integrity
All students are responsible for ensuring that all work submitted is their own and is appropriately
referenced and academically written according the Academic Writing Guide. Students also need to
have read and be aware of Torrens University Australia Academic Integrity Policy and Procedure and
subsequent penalties for academic misconduct. These are viewable online.
Students also must keep a copy of all submitted material and any assessment drafts.
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Assessment rubric
Assessment Criteria | Fail | Pass |
RESEARCH CONTEXT (10%) |
Demonstrates no awareness of context or basis for the research problem. |
Demonstrates awareness of context of the selected research problem and justifies the need for the study. |
LITERATURE REVIEW SUMMARY & GAP IN KNOWLEDGE (20%) |
Limited understanding of required concepts and knowledge. Lacks insight or connection between the concepts. Gap in knowledge not clearly identified. |
Well demonstrated capacity to explain and apply relevant concepts. Develops ties between concepts that relate to the research problem and leads logically to the gap in knowledge and research questions/objectives. |
RESEARCH AIM AND QUESTIONS/OBJECTIVES (10%) |
Research aim and questions/objectives are unclear, irrelevant or unrelated to the concepts discussed in the literature review. |
Clear articulation of research aim and questions/objectives which results from a synthesis of the literature. |
METHODOLOGY (40%) |
Insufficient explanation or understanding of key methodological concepts. Often confuses qualitative and quantitative research resulting in inappropriate methodological choices. |
Systematically and critically supports methodological choices with evidence from the research. Demonstrates how steps of the research process can be executed in the proposed project with a logical sequence of methodological choices. |
DELIVERY (10%) |
Communication is unstructured and unfocused and/or in a format that is inappropriate for the task. Material is difficult to understand due to poor structure and/or expression. |
Concise presentation of material resulting in clarity of message and information. Clear, logical and sequential delivery of key components. |
REFERENCING (10%) |
References are not from credible sources. Limited or lack of academic journal articles and/or textbooks. References are not relevant to the research topic. |
References are from credible sources. The proposal meets the minimum requirement of 12 academic journal articles and/or textbooks. References are relevant to the topic. |
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