1 What routes of globalization has the Mayor group chosen to go global? What other routes could it have taken?
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2 What impediments are coming in the Mayor group’s way becoming a major and active player in international business?
3 Why is ‘Made in India’ not liked in foreign markets? What can be done to erase the perception?
Questions
1 Why did Arvind Mills choose globalization as major route to achieve growth when domestic market was huge?
2 Hoe does lifting of Country-wise quota regime’ help Arvind Mills?
3 What lessons can other Indain business learn from the experience of Arvind Mills?
Questions :
1 What lessons can other MNCs learn from the experience of McDonald’s?
2 Aware of the food habits of Indians, why did McDonald’s err in mixing beef extract in the oil used for fries?
3 How far has McDonald’s succeeded in strategizing and meeting local cultures and needs?
Questions
1 Which of the theories of International trade can help Indian services providers gain competitive edge over their competitors?
2 Pick up some Indian services providers With the help of Michael Porter’s diamond, analyze their strengths and weaknesses as active players in BPO
3 Compare this case with the case given at the beginning of this chapter What similarities and dissimilarities do you notice? Your analysis should be based on the theories explained in this chapter
QUESTIONS
1 Having a strong presence in India, what drives L&T to think of emerging a strong MNC ?
2 What challenges lies ahead of L&T ? How does it prepare to cope with them ?
3 Will the L&T Saga continue ?
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